Rubinstein | MD Skincare Launch
Provided copy, photos, brochure design, social content and promotional collateral.
This email campaign was crafted for Valentine's Day and we played into a "date night" hair tutorial and "meet your match" find your perfect bundle based on your hair type. I strategized promoting bundles to push a higher conversion value.
A/B Tested Headlines:
You + BLUE 💙 - Free Shipping on Bundles - Winner
Better together 💕 - Meet your match
Campaign results
30% Open Rate
Revenue: $1,661
Average Value of Sale: $92